Our vision
Shape a better future together.
To stimulate progress and improvement and transform the way business is done — not only through products, but through the value created around them.
About Flora Group
Built in Qatar.
Built for the long term.
Since 1993, Flora Group has developed a diversified portfolio of specialized trading and service companies with a focus on quality, integrity and customer relationships.
Our story
Three decades of compounding experience.
Flora Group was founded in 1993 and grew into a group of specialized Qatari businesses offering products, services and end-to-end solutions across multiple industries.
Growth has been shaped by four principles reflected in the group’s leadership message: partnering with market-leading suppliers, staying close to clients, continuously adapting to change and relying on qualified people.
1993
Flora Group begins
The group establishes its roots in Qatar through trading and customer-focused service.
2013
Security specialization
Flora Security Systems is formally registered as a Qatari specialized security company.
Today
Eight specialized companies
The portfolio now spans technology, security, trading, hospitality, construction, decor and floral businesses.
Our mission
Excellence in execution.
To provide superior, innovative solutions supported by strong technology and consistent service delivery, creating sustainable growth and value.
Leadership perspective
Leadership built for the long term.
Flora Group’s leadership approach is grounded in strong partnerships, close customer relationships, continuous adaptation and qualified teams.
Executive President
Bader Alsaeed
World-class partnerships, customer connection, adaptability and capable people shape the group’s approach to sustainable growth and execution.
Flora Group leadership
Deputy of Executive President
Noor Al Deen Alsaeed
Commitment, collaboration and shared ambition strengthen the group’s relationships with customers, partners and suppliers.
Flora Group leadership
The group today
Specialized companies,
connected by one standard.
Technology & Digital SolutionsFlora Technology
Security & Life SafetyFlora Security Systems
Trading & DistributionFlora Trading Centre
Hospitality, Catering & EventsPark Point Cafe
Construction & ContractingRoyal Stone
Flowers, Floral Supply & LifestyleSi Bonne
Interior, Decor & LightingFlora Decor
Floral Retail & GiftingFlora Flowers